Chris Stapleton’s “Second One To Know” official music video – created in collaboration with The LEGO Group – is out now. Watch here.
Culminating a close collaboration between Stapleton, The LEGO Group and Pure Imagination Studios producer/director David Coleman, the resulting video required thousands of hours of work on storyboards, asset production, animation, lighting, FX and sound and features Stapleton depicted as a LEGO mini-figure alongside dozens of members of his real-life band, family and crew as well as a special cameo from Chris Pratt.
Chris and Morgane Stapleton’s Outlaw State of Kind fund will be donating royalties from the video to organizations implementing the LEGO Foundation’s Playful Parenting program, which promotes playful interactions between caregivers and children aged birth to three across the globe.